Social media management
Portfolio of work
International Cricket Council
October 2018 - January 2021
Worked as the Social Media Manager on the ICC account on behalf of Cricket Properties Limited
More than 8000 posts published on ICC social media accounts
Tournament + non-tournament social coverage
Ensuring smooth functioning of the ICC channels, with hourly posts going out every day
Creation of bespoke videos and graphics as well as quick Canva designs for the account
Ideation for birthdays and other calendar specific events, amplifying ICC assets like rankings and Hall of Fame
Conduct FB and IG lives during tournaments, while also helping the presenters with cricket expertise
Liaison with designers and third-party editors
HIGHLIGHTSJumped on board during an off day after Dhoni's retirement. Ended up posting over 15 posts per platform, including ICC's most successful Instagram post of all time
Successfully posted the result of each category at the ICC Awards of the Decade, which included wording individual posts. This included 27 posts across three platforms in 30 minutes, excluding nine Instagram stories and six push notifications
Helped set up the ICC Pinterest account, adding 200+ pins